NetFlix, one of the most used online video rental companies has announced that it is investigating to send movies to TV's. Currently the company offers the possibility to rent movies by postal service where users select their favorite movies over the internet and get them send home and are able to return them by snail mail. The company also has the option to stream mainly old movies and is now looking for a way to sending movies and videos to television sets through Web-connected high-definition DVD players and Internet-connected game consoles.
According to a Netflix employee this will also be part of the company's long-term strategy. To offer a "hybrid service" by building a very large DVD rental subscriber base and bundling it with the ability to watch those movies online.
DRM anyone?
