Despite all the hype about Blu-ray's success, the blockbuster hit from DreamWorks Pictures and Paramount Pictures, Transformers has had a major success when it comes to both high and regular definition, selling over 100,000 HD DVDs on its first day of release and over 190,000 HD DVDs during its first week. As a result, it has become the best selling high definition title to date in either format for both day one sales and week one sales. This also makes it the best selling HD DVD ever.
Its DVD version has sold 4.5 million units on its debut day, making it also the top selling DVD day-one for the year and its sales figure has so far reached 8.3 million units since its debut. It has even made over $700 million in global box office sales.
As with many other HD releases, this title features a range of web-enabled features than can be accessed from HD DVD players connected to the Internet. So far, over 20% of consumers who bought the Transformers HD DVD have accessed its web-enabled features.
The full press release can be viewed here.
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By
DamnedIfIknow (guest),
Wed 24 Oct 2007 00:01
"So far, over 20% of consumers who bought the Transformers HD DVD have accessed its web-enabled features."
20%, WOW, that's way better than spam e-mail, direct mail, or telemarketing. Might be something to this after all.
By
MuDoggy (guest),
Wed 24 Oct 2007 00:22
oooo, 100,000... thats a big number for hd dvd. Seeing as how when a title releases on blu and hd, blu reaches way beyond that, and hd still dwells around it, seems like the numbers didn't increase very much without blu-ray around. Besides, the buyout only lasts 18 months, then blu-ray will outsell all these hd dvd numbers again.
By
Mikex (guest),
Wed 24 Oct 2007 15:06
No wonder the #1 selling HD title happens to be on a HD-DVD. There is no Blu-ray version of Transformers... Why? Because Paramount got 150 Millionen to release HD movies exclusively on HD-DVD, thats why.
I wonder why this very important piece of Info is missing.
By
Jeremy (guest),
Fri 26 Oct 2007 23:44
You guys are great as are the rest of the media out there. There is no war, buy them both. It is no doubt that the Blue Ray is the leading more superior format, that boasts a 67% market share in the US, a 70%+ in Europe, and over 90% in Asia markets. If you like Transformers then buy a $199 HDDVD Toshiba, and you can still have a Sony player for $399, that has all of the Fox, Disney, MGM, Pixar, etc. titles. No big deal.