Sales of Sonic DVD software soar past the six million unit mark
Posted on 12/08/03 14:27 by Jan Willem                             
Sales of Sonic DVD software soar past the six million unit mark

MARIN COUNTY, Calif.--(BUSINESS WIRE)--Aug. 12, 2003--Sonic Solutions announced today that the sales of its desktop DVD creation applications, Sonic MyDVD® and DVDit!®, have topped the six million unit mark. The announcement of this six million unit milestone has come only seven months after Sonic announced reaching the three million unit mark, and highlights the strength of the DVD burning market, as well as Sonic's leading position supplying DVD creation software to PC, peripheral and drive OEMs.

"Since the introduction of recordable DVD, Sonic has been providing an easy and robust experience for consumers creating their own DVDs," said Jeff Loebbaka, Vice President and General Manager of Adaptec's Desktop Solutions Group. "MyDVD is an exceptional application and a key component of Adaptec's solutions, which help home PC users to connect, manage and share their digital content. We are pleased to partner with Sonic to deliver their award-winning software to consumers."

Based on the same technology as Sonic's industry-leading Hollywood DVD production systems, Sonic MyDVD and DVDit! make it fast and easy for home users and video enthusiasts to create DVDs and VCDs of their own videos and photos and add the same sizzle found in Hollywood titles. With the ability to simply drag-and-drop video and audio into a project, design interactive menus and record the final content to DVD+R/+RW, DVD-R/-RW, DVD-RAM or CD-R/RW, Sonic's DVD applications offer the most flexibility and compatibility of any application on the market. With OpenDVD(TM) technology, Sonic users can also re-edit their DVD and VCD projects at any time and add and delete content and change menus.

"The accelerating trend of home PC video and photo editing and TV recording, as well as the explosive growth of DVD recordable devices, continues to fuel consumer demand for easy-to-use, high-quality DVD creation software," said Mark Ely, Senior Vice-president of Strategic Planning at Sonic Solutions. "We're very excited about the success of our desktop product line, and we're extremely pleased to be playing such an important role in the growth of this market."

About Sonic MyDVD

Sonic MyDVD is the leading PC application for consumer DVD creation. Sonic MyDVD makes it easy to burn high-quality DVDs with motion-video menus, animated buttons and DVD slideshows with transitions and soundtracks. Sonic MyDVD also features optimized Direct-to-DVD(TM) recording which allows users, in just a few clicks, to record their content directly to DVD from a video source connected to the computer's video input. Sonic MyDVD is also OpenDVD(TM)-compliant, enabling previously burned DVDs to be opened, re-edited, updated with new video and photo content and re-burned to DVD and CD recordable/re-writable media.

About Sonic DVDit!

Combining a simple and straightforward user interface with Sonic's award-winning DVD formatting technology, DVDit! gives video enthusiasts, graphic designers, and videographers the power to create stunning interactive DVD content on their PC.

DVDit! is compatible with AVI and QuickTime video files so that virtually any video content from DV to D1 can be incorporated into a DVDit! project. With an intuitive interface, building DVD titles is as easy as selecting a menu background and then dragging and dropping an AVI, QuickTime or MPEG video file. DVDit! automatically builds buttons and interactivity, multiplexes and formats content and records to CD-R or DVD-R for playback in consumer set-top DVD players or DVD-equipped PCs.

About Sonic Solutions

Based in Marin County, California, Sonic Solutions (http://www.sonic.com) is the world's leading supplier of DVD creation software for professional, industrial and consumer applications. The majority of major film releases on DVD have been produced on Sonic's professional DVD authoring systems in studios around the world. Sonic's MyDVD® and DVDit!® are the most widely used DVD creation applications by consumers and video enthusiasts and are the solutions of choice among the key PC and after-market drive suppliers. Sonic's RecordNow(TM) is a leading solution for audio and data mastering. Sonic's AuthorScript®, the DVD and CD formatting and burning engine that underlies Sonic's applications, is the most widely deployed DVD software engine and has been licensed by Adobe, Microsoft, Sony, and many others.

Special Note: DVDit! and MyDVD are sold in multiple versions and through various channels, including OEM bundles. Thus, it is impossible to estimate the impact of DVDit! and MyDVD shipments on Sonic's revenues using any simple calculation. Readers interested in Sonic's financial performance should rely only on those documents the company has filed with the Securities and Exchange Commission.

Sonic, the Sonic logo, Backup MyPC, CinePlayer, DVD PrePlay, DVD Producer, Edit-on-DVD, OpenDVD, PrimeTime, RecordNow and Simple Backup are trademarks of Sonic Solutions. AuthorScript, AutoDVD, DVD-Audio Creator, DVD Creator, DVDit!, DVD Fusion, MyDVD, NoNOISE, ReelDVD, Scenarist and Sonic Solutions are registered trademarks of Sonic Solutions. All other company or product names are trademarks of their respective owners and, in some cases, are used by Sonic under license. Specifications, pricing and delivery schedules are subject to change without notice.

Source: Yahoo.com

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