With the popularity of DVD players, music video sales are significantly on the rise with music video DVDs from Coldplay, Robbie William and U2 selling very well. The best Music DVD sellers are those which feature artists live in concert as these count for around 60% of sales. Consumers purchased 6.4 million music DVDs over the past year; an increase of 95% compared with the year before hand.
The IFPI expect a continued rise in music video DVD sales as these make good memories for those who seen artists perform live or wish to see their live performance. Coldplay - Live
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The International Federation of the Phonographic Industry (IFPI) says sales have almost doubled thanks to DVDs featuring artists live in concert. The best-selling music DVD of 2003 was Coldplay's Live From Slane Castle. And Williams' DVD of his Knebworth shows, What We Did Last Summer, sold 46,000 copies in its first week alone. According to the IFPI, 6.4 million music DVDs have been sold in the UK in the past year - an increase of 95%. Of those sold, 60% are of live performances. Consumer demand "Very often people have seen the concert and it is a way of capturing the moment, but for some it is a chance to see it for the first time," said Gennaro Castaldo of HMV. The IFPI has predicted that sales of music DVDs will continue to increase. "The music industry has both fuelled and responded to consumer demand for DVD music video by providing both quality and quantity," it said in its report. "Strong growth is expected again in 2004 as consumers extend DVD buying beyond just their favourite artists and choice is widened." Beyonce's Live DVD and Christina Aguilera's Stripped: Live In The UK are among those tipped to be best sellers in 2004. |
With Music Video DVDs costing about the same or just a little more than a regular Album CD, this may tempt some users to choose music video DVDs over a music-only CD. Like music CDs, consumers could still rip the music from a DVD for portable audio players on the move, but the main advantage is being able to see their artist's music videos and/or concert performance unlike most conventional music CDs that may only have one or two 'PC-playable' music videos.
With a 90% sales rise in Music video DVD sales over the past year, this may explain another reason why the music industry is not seeing much of a rise in its CD album sales.
Source: BBC Music Entertainment News
Oh yeah, I forgot who is running the show. Morons, greedy freakin' morons, that know everyone hasn't got the fancy setups yet. So bleed 'em some more. *Falls off soapbox-or was pushed* 