Not so long ago many studios dropped HD-DVD as their format and made Blu-ray their standard high-definition format. Now that HD-DVD lost the battle of the studio's, Toshiba will now drop prices to still win the war or to make a last buck.
Personally I don't think this will work but prices of its 1080p HD-A3 player have dropped to below $140 via online retailer Amazon.com. Similarly, the 1080p HD-A30 is now priced at a little under $180.
Toshiba's move to cut prices comes not long after its price cut of the HD-A2 last November. The HD-A2 came under the magic price of $100. It seems that the retailers are dropping their since they don't have a believe in HD-DVD anymore. So the question is, when will the HD-A30 be less than $100?
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By
tony (guest),
Monday 14 January 2008 21:53
seems like sony,s got everyone at cd freeks in thier pocket ! .we know you should be backing hddvd ,because there esier to backup whats the story here then ?
PS john from sony will be bringing the 40 piece of silver himself
By
neo1918,
Tuesday 15 January 2008 05:10
@FidelC: "I wonder what will happen if toshiba starts to sell hardware at cost with no movies bundled with it."
Too little, too late. If Toshiba had done that for the Christmas season, the war would have ended there.
By
nathang (guest),
Tuesday 15 January 2008 08:41
blu-ray is sony through and through. lets not split hairs about that. also, hd-dvd still has a chance..albiet a small one for sure. listen, it is as simple as whats its cost. its like when people go to walmart for a dvd recorder. they can either get a decent one made by toshiba or panasonic...or they can get the cheap one made by cyberhome(who on a side note sony had make thier dvd recorders and put the sony name on). well guess how many no name dvd recorders there are. the united states is officially walmart country. and walmart likes cheap shit. well guess who is wearing the cheap as hell hat this week. dont for one second think a studio wont switch back to hd-dvd if the market is there. how many people will just buy the toshiba players for their regular dvds because its cheap and a brand name. talk about capacity all you want. hd-dvd better codec(yes its true) better compatibility(oh god yes its true) and whats this....cheap as hell now too. not to mention all the dumbasses who will buy because it says hd and dvd all on the same box.
By
Bitty (guest),
Tuesday 15 January 2008 11:31
All Toshiba need to do now is release a SATA HD DVD Burner for say $150, and media for say a 50% premium over the current price of DVD and within 6 months we might see the market saturation of HD DVD so high it will as a result of 'critical mass' require the other studios to either go back to supporting both or switch sides to HD DVD.
My two cents worth : the physical characteristics of HD-DVD make it more 'sturdy' and durable so it should be the logical choice... Regardless of who designed it..