Macrovision signs copy-protection deal with 'Sold Out Software'
Posted on 04/12/02 13:12 by Dennis                             
Macrovision signs copy-protection deal with 'Sold Out Software'

WebitPR used our newssubmit to tell us that Macrovision, especially know for their 'SafeDisc' copy-protection, has signed a deal with UK based 'Sold Out Software', a company that releases budget computer games:


Macrovision Corporation, the world leader in electronic licence management, digital rights management ("DRM") and copy protection technologies, announced today that Sold Out Sales & Marketing Ltd., the leading UK publisher of Super Budget PC games, has signed a two-year contract to licence and apply Macrovision's SafeDisc® copy-protection on their catalogue of PC titles.

Since the company's launch in November 1997, Sold Out has established itself as a British software success story in the highly competitive retail marketplace. The company's ethos of "Quality, Range and Value" is borne out by the big name titles available from a range of over 150 titles priced at the "Super Budget" price category of £4.99. In the last five years, Sold Out has delivered products to over 10 million PC Games Players.


So now even the cheapest games ($10-$15) will be copy-protected and won't be easily copied. Luckily there is also some good news in this for us testers and reviewers: now we don't have to pay $50 or more for a game that's protected with the latest SafeDisc protection

Read the full press release here.

Source: WebitPR.com

Reactions
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By zulu9812, Wednesday 04 December 2002 14:09
zulu9812Why would anyone even want to bother copying a £5 game? And good point about the hackers & crackers now having cheaper testing products - corporations can be so stupid... :7
By Guest, Wednesday 04 December 2002 14:15
It seems a bit over the top to stick the latest copy protection on what is basically abandonware anyway. You'd have to be dumb to try selling copies of a game you can buy for £5 anyway
By man, Wednesday 04 December 2002 14:43
It is for macrovision to show people that, "see there is no pirate copies of these release, it is nothing but just because they use our latest protection scheme."
By Seán, Wednesday 04 December 2002 16:20
SeánThey make bigger statistics this way and make them look better in the competition, particularily when it comes to the gaming industry chossing what type of copy protection to use on their more expensive games. Also, as inexpensive games sell much quicker than expensive games, they will have a large customer range using CDs with their copy protection. For example, they could report headlines like "There are now over xxx CDs using our copy protection making us the largest ...", etc. When a new gaming industry sees this, they will say "Now that's what we need...".
By chsbiking, Wednesday 04 December 2002 17:26
They also tell us that piracy causes prices to go up. Why do I get the feeling that if everything was copy protected prices would still go up instead of down?
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