Taiwan makers of slim DVD burners expect growing sales
Posted on 28/01/04 14:40 by Dennis                             
Taiwan makers of slim DVD burners expect growing sales
DigTimes reports us that Taiwanese manufacturers of slim type notebook DVD burners, including Lite-On IT, Quanta Storage and BenQ, expect growing sales in the second half of this year. The price of a slim DVD burner is currently around US$ 150, a drop of over 20% from a year earlier:

Taiwanese makers, currently lagging behind Japanese and South Korean competitors such as Matsushita-Kotobuki Electronics (MKE), Toshiba, NEC, Teac, Ricoh and Hitachi-LG Data Storage (HLDS), began production of slim DVD burners for notebooks last quarter and are each delivering the product in small volumes of 5,000-10,000 a month.

With second-tier notebook brands as clients, Taiwanese makers of slim DVD burners are competing for adoption by top brands such as Dell and Hewlett-Packard (HP).

According to Lite-On IT, slim DVD burners are mainly used in high-end notebook models with prices of at least US$ 1,200-1,500 but use will be extended to notebooks priced below US$ 1,000 as the price level of burners drops significantly. Shipments of notebooks equipped with slim DVD burners will rise from four million to five million units (less than 10% of global sales) in 2003 to 15 million in 2004 (20-30% of global sales), the company pointed out.

Source: DigiTimes

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